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The time to start promoting your book is the moment you start to write it. The earlier you start to create interest and anticipation the better. Raising awareness of your title takes time and effort. You need to orchestrate all of your publicity and marketing activities to coincide with your chosen launch date to ensure that your initial sales are maximised.
Targeted Media Distribution
With access to the full list of UK Media contacts, we can target distribution of your press release to individual journalists and freelancers, by media channel, subject, interest, and geographic coverage.
AuthorCraft offers a range of other Book Marketing and Publicity Services through its list of supplier members.
Amazon Sales Ratings
To get a “Number One” rating on Amazon will make a huge difference to the way your book is perceived in the marketplace. You will be able to trade on it for years!
As most books, on average, will achieve fairly modest sales on a day by day basis, it is perfectly possible to orchestrate advance sales and “on the day” timed purchases from your followers and fans, and achieve Number One status. The more time you allow to build up anticipation and demand the better.
Remember that although the bookshops seem to be one thing that authors crave to be seen in, you will make the most money from all the books that you sell through your own website, at your events, through joint ventures with synergistic organisations with large mailing lists, through your Social Media activity and through your own email marketing to your personal list. It is the difference between a 10% royalty and a 60% profit. Which should you devote you most effort to?
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